Hello my name is Mate, I was recently introduced to monsterpocalypse through team covenant at a recent convention. I started off with just a rakadon, couple of carnidons and an ape here or there. a few months later and, Ive spent HUNDREDS of dollars on monsterpocalypse and, I'd like to think im actually getting good at the game too!
Now, I started this post for all of us who play, have played, or are interested in Monsterpocalypse. There's a few things I think we all want to discuss.
The game is insanely good. the models are very attractive, the gameplay is vastly diverse from, one faction, one monster to the next, the Mega's as prizes are great! anywhere ive seen this game played or demo's there's an instant reaction from people, a spark in their eyes as they see the different monsters, the units, the "city" theres a huge joy when they land that first power attack or destroy their first building.
Monsterpocalypse has alot going for it and, the potential to become a hugely successful game! Now all that being said I think there are a few things that need mentioning.
The game suffered from a pretty bad "collectible format" there just was no way to ideally collect a certain faction or make a strong force with the options you were given, go look up some unboxing videos on youtube, it was terrible, a gtank here, a spitter there, a carnidon, maybe a katana and, wait what was that retail price again? ok so maybe not the best way to introduce a game and, in fact it harshly hurt the games credibility. New players could not easily get into it because of the rise "starters" veteran players couldn't even find a decent matchup because, frankly people just weren't ready to buy in to the daunting world of monsterpocalypse. as a result distributors wanted nothing more than to cut their losses and, wash their hands of it.
So DC and, our boys try to "Reinvent" the game with the new 2 player starters which I saw to be hugely successful! these things were selling out like crazy everywhere you went! Still a bit of "collectible" here with random factions you got but, overall it was a good deal at least you got matching units to your monster right? They follow it up with the DMZ also very popular and, selling out with the existing community but, wait, thats just it. You see its the belief of many that dc and the guys are holding off with the line because it hasnt sold very well and, maybe still isnt selling so well, so will we ever see our series 6? will we ever enjoy the popularity that Warmachine/ Hordes enjoys? Probably not, unless our friends at privateer stop and, listen to their existing customers.
Lets look at why monpoc is suffering in the state its in and, how we can remedy these issues to establish a healthy player/customer base.
Some Reasons why Monpoc is hurting
* distributors got burned on it once, they ever hear the name and, they're done with the idea.
* PP has in my opinion not done enough to secure a new player base! (starting to see why the line isnt selling so well?)
* PP has not had any real "new" releases to seriously anchor the vets and, keep them around.
* many feel pp is holding off on anything new hoping the movie will save the line (this hurts the veterans when they havent seen a real new release in how long?)
Some Things PP has done right:
*Introduced two player starters and, DMZ's
*Kept the Prize support going
*Worked out a dreamworks deal which absolutely will help sales
Some Things PP could improve on:
* you've roped in a few new players keep them in!
this means pp really needs to establish a broader player base. People go to cons see the demo buy the game, go home and, have no one to play it with! PP should work harder to reestablish burned bridges with their distributors, give them incentives to demo the game more and, "maybe" give them a bit of demo/ free product so distributors wont feel like they're wasting money and, can see the products sell themselves.
* keep the vets around!
I think the tournament/organized play scene is really whats suffering right now, you "have" to spend hundreds of dollars in travel to attend a con just to play one organized game of monpoc, doesn't that sound a little ridiculous?
another point that needs brought up is
* start a new release! most people don't want to buy into a game they feel is dying, a new set of figures will help vets and, new players feel comfortable that this is a healthy game to get into and, will stick around.
* market market market!
how many people have even heard of monsterpocalypse? ever seen a commercial? or how many adds have you actually seen? heck have you even seen it advertised at your local store? how can people play if theyve never heard of it?
ok so to recap
*Fix distributor relations!
*Advertise/ Demo more, get FLGS's involved!
*Breathe New life into the organized events! Award players and, distributors for demoing/ playing!
*Release a new set! your vets need to see this is a game worth sticking around for!
* push push push to market this thing! its an amazing game, people just have to see it!
So here's what I have to say to you PP,
From all the fans of Monsterpocalypse, We love the game but, you guys need to hear your customers and, give them what they want! Work harder to establish new players, fix your relationships with distributors, start making an effort towards organized play here at home, keep your existing customers around and, release series 6 already! There are millions of people out there just waiting to discover the world of monsterpocalypse and, enjoy it! a fun, easily accessible game for all ages! I've seen both young AND old playing the game and, buying starters. Look you're trying to market the game in a fresh way, so do it right! Show people this "fresh new game" and, they will support it! Put some real effort into the line and, I can promise you you'll enjoy some real profit from it!
I support you guys with all of my heart and, I am extremely passionate about seeing monsterpocalypse become a huge success and, I know it has more than enough potential to be! If you guys need any help and, are offering a job to someone to really help push this product then feel free to send me a message- your loyal fan, Mate